Lately, there have been various rumors about the Stellantis Group he belongs to Maserati interested in selling.
And he came to these rumors Reply to Stellantis He emphasizes that he does not intend to sell the Triaina brand, just as he does not intend to merge Maserati with other Italian luxury groups.
With these words, the managing director of the Group leads Carlos Tavares denies the rumors spread in the media because of his intention to sell Maserati or return it to Ferrari’s control.
The official note also states that there is an “unreserved commitment to Maserati’s bright future as the only luxury brand among the 14 brands of the Stellantis Group.”
Speculation that Stellantis Group is looking to sell Maserati comes after CFO Natalie Knight commented during Stellantis Group’s 2024 first-half results presentation that “there could be a valuation in this area.” A future that is the best home for Maserati.”
Given Stellantis Group’s weak start to 2024 (profits halved) and only Maserati’s performance reported (after sales slumped), clarifying Stellantis Group’s commitment to “creating as much value as possible for the brand” should quell rumors of a possible sale was not enough for 15,300 units in the first half of 2023, 6,500 units in 2024).
Maserati: The company announces that it is in the transition phase towards electrification
With the program Folgore BEV It will be completed by heat engine versions of the Granturismo and hybrid versions of the Grecale, while successors to the Quattroporte and Levante are in the works.
Even in the case of a refund Under the Ferrari umbrella “Dare Forward 2030 does not find any relevance in the context of Maserati’s strategy in its long-term strategic plan.”
Maserati represents “luxury” for the Stellantis Group and will continue to focus on the wishes of its customers. For this reason, Maserati is implementing a number of initiatives to expand its presence in the global market, strengthen its brand image and emphasize the uniqueness of its products. “Maserati faces a serious challenge and must remain committed to its goals in the coming months.”
These words come from Group officials.
Stellantis Group further “takes the opportunity to reiterate its commitment to its broad portfolio of 14 flagship brands, recalling that each of the 14 brands has a 10-year horizon to build a profitable and sustainable business.”
However, as our wise people say, “where there is smoke, there is fire.”